This qualification reflects the role of individuals who use well developed marketing and communication skills and a broad knowledge base in a wide variety of contexts. This qualification applies to individuals in full-time marketing roles, as well as those who are responsible for an organisation’s marketing in addition to other duties.
Individuals in these roles apply solutions to a defined range of unpredictable problems and analyse and evaluate information from a variety of sources.
No occupational licensing, certification or specific legislative requirements apply to this qualification at the time of publication.
Typically, students completing this qualification may perform the role of an Advertising Account Coordinator; Marketing and Communications Consultant; Direct Marketing Officer; Market Research Assistant; Marketing Coordinator; Marketing Officer; Media Assistant; Media Planner.
BSB50602 Diploma of Marketing and Communication or a range of other Diploma qualifications within the BSB Business Services Training Package, or other Training Packages.
The total duration will be 52 weeks including the breaks.
See: Academic Calendar & Fees for detailed information.
| BSBWRT411 | Write complex documents |
| BSBCMM411 | Make presentations |
| BSBCRT412 | Articulate, present and debate ideas |
| BSBMKG439 | Develop and apply knowledge of communications industry |
| BSBMKG433 | Undertake marketing activities |
| BSBMKG435 | Analyse consumer behaviour |
| BSBMKG440 | Apply marketing communication across a convergent industry |
| BSBINS401 | Analyse and present research information |
| BSBOPS403 | Apply business risk management processes |
| BSBMKG431 | Assess marketing opportunities |
| BSBMKG434 | Promote products and services |
| BSBPEF402 | Develop personal work priorities |
There are no entry requirements for this qualification however it is recommended that individuals should:
67% Face-to-face and 33% Online
Please contact the college for the class timetable.
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